While I don't like the sound of this, Chik-Fil-A has NOT gone full-bore LGBT-pride-----yet.
And the guy they supposedly "Hired" to do DEI---has actually BEEN with the company "over 16 years."
Here's an article from Newsweek: (16 hours old)
Chick-fil-A Faces a Conservative Revolt
Story by Nick Mordowanec • Yesterday 12:27 PM
Chick-fil-A is receiving an onslaught of conservative ire after the company's Diversity, Equity and Inclusion (DEI) initiative spread across social media.
"One of our core values at Chick-fil-A, Inc. is that we are better together," reads the company's website, which now includes a DEI section. "When we combine our unique backgrounds and experiences with a culture of belonging, we can discover new ways to strengthen the quality of care we deliver: to customers, to the communities we serve and to the world. We understand that getting Better at Together means we learn better, care better, grow better and serve better."
Approximately 80 percent of United States employers have DEI initiatives, according to Corporate Compliance Insights. Brands like Bud Light and
Target have recently experienced backlash and
market shifts due to boycott efforts after the beer partnered with transgendered activist Dylan Mulvaney and Target released "tuck-friendly" swimsuits, that allow trans women who have not had gender-affirmation surgery to conceal their genitals, ahead of LGBTQ+ Pride Month in June.
Chick-fil-A's DEI page does not specifically mention LGBTQ+ persons, however. Chairman Dan Cathy, son of company founder S. Truett Cathy, made headlines in 2012 when his views on homosexuality, including his opposition to gay marriage, became public.
The DEI effort, per its website, involves the following:
- Ensuring equal access: The intentional promotion of equal opportunity through processes and practices, "to provide personalized development and eliminate barriers to opportunities so all can thrive."
- Valuing differences: The company says it seeks to understand and honor unique experiences and perspectives, as they "strengthen us as we unite around something bigger than ourselves."
- Creating a culture of belonging: Promoting and sustaining a culture where all individuals can thrive and contribute.
Other aspects include recruiting top-tier talent, accomplished by routine collaboration with various national diverse professional development organizations including Women's Foodservice Forum, National Black MBA Association and Association of Latino Professionals of America; and engaging through groups like Women in Business (WIB), Black Employee Resource Group (BERG) and Young Professionals.
"Chick-fil-A restaurants have long been recognized as a place where people know they will be treated well," DEI Vice President Erick McReynolds said in a statement posted on the website. "Modeling care for others starts in the restaurant, and we are committed to ensuring mutual respect, understanding and dignity everywhere we do business. These tenets are good business practice and crucial to fulfilling our corporate purpose."
McReynolds has worked for Chick-fil-A for over 16 years, according to his LinkedIn page, including three years this July as overseeing DEI for the company.
Newsweek reached out to Chick-fil-A via email for comment.